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Rod Rollins

Rod moved to California from Minnesota in college and never left. He loved the amazing weather, incredible landscape, and wonderful people. He graduated from Chico State with a degree in accounting and founded NorCal Financial Group in 2007 after 12 years working in the financial services industry. The independent advisor model has allowed him to do what he loves most – help people achieve their financial goals.


In his free time, he loves coaching and playing softball and spending time with his wife and three children.